SUSTAINABLE CULTURAL TOURISM MANAGEMENT: A CASE STUDY OF NYADRAN KALI TRADITION

Rufus Goang Swaradesy, Dara Bunga Rembulan

Abstract


Kandri Village is a village in Gunung Pati District, Semarang Regency, Central Java known for its
potential in art and cultural tourism, particularly the tradition of Nyadran Kali. The management of this
tourist village is carried out by the younger generation, setting an example for a sustainable culture.
This research follows a qualitative approach with data collection methods of observation, interviews,
and literature studies. The observations were conducted during the Nyadran Kali ceremony, involving
several key informants, including community leaders, youth leaders, and pokdarwis managers. The data
obtained were analyzed and compiled into written form along with the researchers’ recommendations
for the development of Kandri Village’s tourism management. Journals related to sustainable cultural
tourism management serve as secondary sources to strengthen the data. The study’s results show that
Kandri Village has been successfully managing its cultural potential in a sustainable manner. This
management involves active participation from village officials, youth, and various units, such as BKM,
Pokdarwis, etc.

Keywords: Nyadran Kali, Sustainable Culture, Kandri’s
Tourism Management

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DOI: http://dx.doi.org/10.26742/caij.v3i1.2731

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